On this week’s We Hear, airport lounges are the new frontier.
There’s a battle being waged to increase customer loyalty in the airline industry and it’s being fought on the ground, in the airlines’ premium flyer lounges at airports. Over the last few months, American Airlines has been upgrading their flagship lounges at JFK, LAX, and Chicago O’Hare, with a fresh new look and a modern layout, more charging stations for devices, and new dining offerings that focus on fresh, healthy, fair.
Relaxing in the Newest Airport Lounges Photo Gallery
American has also launched an initiative to refresh their Admiral loyalty lounges, which allows their customers access, via membership, with custom made furniture upgraded bathroom facilities, that will up the comfort factor, and better complimentary food and drink choices. The first Admiralty lounges to be completed will be in Phoenix and Sãu Paulo, with more on the way throughout 2016. American Express cardholders who love the high level of services at the brand’s Centurion Lounges will also be excited to learn the latest Centurion lounge will open its doors at terminal D in Houston’s IAH airport.
Cardholders will get to take advantage of the noise buffering work spaces, private showers, family room with comfortable seating, a computer bar, access to high speed Wi-Fi, and a complimentary full bar and food buffet. Plush airport lounges are nothing new to the international traveler. For example, Lufthansa’s first class customers flying out of Frankfurt are whisked to the airline’s private terminal in a Mercedes, privately screened, and they enjoy the help of a personal assistant, or they can take a bath in a full sized tub. For the average flyer, access to these plush lounges might be hard if you’re not flying first class or business class. So what’s an economy class flyer to do? Well just walk in because most lounges offer day passes for around 20 to 60 dollars.
You can also download the free app, LoungeBuddy, which allows you to find and access lounges worldwide. Just scroll through and find the airport you’ll be in, filter for amenities, like shower or full size bar, and the app will return the closest clubs, as well as prices, so you can decide which to go to. Or just keep booking flights and racking up the miles, because most airlines offer memberships based on your elite or frequent flyer status. Sign up for your favorite airline’s credit card to add even more points with each purchase. That’s it for this week’s We Hear. Be sure to catch all our latest posts on our dedicated free blog, which you can download on your Apple TV and Roku devices. Travel Savvy and see you next time!.
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